Innovate
Munich
Facts: 1.330.440 inhabitants, Nielsen IV
- European metropolis with 3.929 billion advertising out-of-home contacts wtih DSMDecaux advertisng faces per year
- 81.9% of the 1,330,440 residents are “on the go” away from home every day
- 17.7 million passengers a year use local transport
- 4.98 million people visit Munich each year
City Light Posters*
Available in urban areas and in the ShoppingNet
The major strength of City Light Posters is uniform and comprehensive coverage of an entire urban area. On bus shelters and city information panels as well as in high-traffic public areas such as subway stations, airports and shopping centres, they guarantee high contact volumes and superb advertising reach for an urban, mobile population. The result: excellent publicity around-the-clock.
