With two new websites street furniture and outdoor advertising specialist Wall AG backs up its current generic campaign highlighting poster advertising as a creative medium. Expanding its online presence with the new homepages, the company particularly emphasizes the creative potential of the Out-of-Home sector.

On the websitewww.kreative-aussenwerbung-ist-sexy.de (creative-outdoor-advertising-is-sexy), agencies, customers and creative professionals are invited to find out about the highlights and potentials of Wall's creative campaigns. The new homepage is linked to Wall AG's website www.wall.de, thus substantially extending the Berlin based company's web presence. Illustrated and commented examples of recent campaigns highlight Wall AG's know-how for special realisations and creative outdoor advertising. The presentation of successful examples stimulates the viewer's curiosity and provides inspiration to creative agencies and customers in designing their own campaigns.

International creative outdoor advertising highlights are presented on www.outdoor-inspiration.com. The blog, centring on Out-of-Home advertising, was created in collaboration with mamapapacola advertising GmbH. In keeping with the slogan "outdoor advertising is fun", a specialised team is looking for innovative, eye-catching special realisations worldwide. Findings are presented on the blog to be freely discussed and evaluated by all users. Thus, a lively exchange platform around the topic of creative outdoor advertising emerges, where Wall AG as a partner deliberately maintains a low key presence.

"With both websites Wall AG recommends itself as a partner to creative agencies and advertising customers", Daniel Wall, the company's chief executive officer, explains. "Creative special realisations more and more become part of our core business. The new internet presences make visible the competences we have acquired in this field and highlight the enormous potential of the powerful City-Light-Poster."

But not only users shall benefit from the two websites. They address the entire Out-of-Home industry which up to now is rather reticent on the topic of creative special realisations. The extended web presence of Wall AG argues for the success and significance of innovative outdoor advertising and provides a lasting stimulus for further developments.

Key-Facts for the Wall-Group

• International street furniture supplier and outdoor advertiser in six countries and more than 50 cities,
  amongst others Berlin, Budapest, Düsseldorf, Istanbul and Sofia


• Innovative street furniture in highest-quality design; 28 different design-lines


• Made to measure solutions provided by in-house research and development unit


• Production, maintenance, and cleaning from one single source ensure highest quality standards


• Intelligent outdoor advertising on 65,000 advertising spaces with highest frequencies of exposure, and on around 6,527 means of transportation
  such as tramways, busses, underground trains and trucks


• National and international sales team with 10 sales-offices, providing outstanding marketing expertise


• Marketing-portfolio in Germany: 27 cities, AirportNet, ShoppingNet, Leipzig Central Station, Berlinale Film-Festival,
  bluespot, RollAd on highways, transit advertising in Berlin, including all underground stations


• turnover 2008: € 114.7 mill.; number of employees: 717