On the evening of November 3, street furniture provider and outdoor advertiser Wall AG celebrated the inauguration of its new branch office in Frankfurt (Main). The premises are located in the heart of the city, at the prestigious address of Boersenplatz 1. The location hosts the new sales office Central Germany of Wall's sales division WallDecaux. The office will be headed by Carola Eckert, who has previously served on the management board of MPG Media Planning Group. She shares the Frankfurt office with Wall AG's regional manager Cristian Kohut, who will be responsible for the company's partner cities in the Rhine-Main-area.

In the presence of around 100 invited guests from business and politics, Wall AG's Chief Executive Officer Daniel Wall inaugurated the new branch office. "This year, Wall AG has definitely arrived in the Rhine-Main-area. By winning the tender for advertising rights in the Hessian state capital Wiesbaden, we have closed the last gap in our nationwide marketing network. We are taking street furniture and outdoor advertising in Wiesbaden to a completely new level. Our effort will significantly benefit the city by increasing revenues and contributing to a well-kept cityscape. Today's inauguration here in Frankfurt was a further decisive step towards our future business activities in Hessia and the Rhine-Main-area. Moreover, I am glad that we have won Carola Eckert, a distinguished outdoor advertising expert, to head our new sales office and to coordinate our marketing activities in the region."

Carola Eckert has learned outdoor advertising from the very basics. Although born in Eisleben, she is a Frankfurter by heart, living in the city since 1989. Among other professional assignments, she has served on the management board of MSA Media Service. Since April 2011, Carola Eckert oversees the marketing of Wall's advertising spaces in Wiesbaden.

With the opening of its branch office, Wall AG creates ten new jobs in Frankfurt. Daniel Wall: "We are glad that, from now on, our local presence does enable us to further our activities on the spot in this important German metropolis."

• International street furniture supplier and outdoor advertiser in four countries and more than 50 metropolises and cities, amongst others in Berlin, Budapest, Duesseldorf, Istanbul and Sofia


• Part of the international JC Decaux cooperation – the number one in outdoor advertising worldwide


• Innovative street furniture in highest quality design; more than 28 different design-lines


• Made to measure solutions provided by in-house research and development unit


• Single-source production, cleaning and maintenance guarantee highest quality standards


• Intelligent outdoor advertising on about 89,800 high profile advertising spaces, including 6,475 advertising spaces on means of transportation such as tramways, busses, underground trains and trucks


• Sales division WallDecaux Premium Outdoor Sales with five regional sales-offices in Germany ensures national marketing competence


• Largest national provider of City Light Poster (CLP) format advertising displays in Germany


• Marketing-portfolio in Germany: analogue and digital advertising displays in 36 cities, AirportNet, ShoppingNet, Leipzig Central Station, Berlinale International Film Festival, bluespot, RollAd truck advertising medium, as well as transit advertising in Berlin, including all underground stations


• Number of employees: 753 (as at December 31, 2010)