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02/04/2008 | Street Furniture, Outdoor Advertising, Company

Wall Group increases turnover to more than EUR 150 m

Outdoor advertising specialist the clear No 2 in Germany

The Wall Group is continuing along its growth path of the previous years. The internationally operating street furniture and outdoor advertising company has increased the turnover of the Group to more than EUR 150 million for the first time. The turnover revenue in 2007 amounted to EUR 152.7 in Germany and abroad. This corresponds with a two-digit plus of 13.7%, and, related to the net turnover revenue, even of 21.6%.



The outstanding growth in turnover results from the strong market position in Germany and the very good performance of the Turkish subsidiary.



As regards the German Group, the magic mark of EUR 100 million was broken for the first time. The consolidated net turnover in Germany amounted to EUR 106 million in 2007. This puts Wall clearly at position two in the German outdoor advertising market.



This sustained positive development is based on the consistent course of quality pursued by the company. Service orientation with an outstanding marketing competence, innovation in the product development and a professional port of call for cross-medial solutions – those are the catchwords Wall embraces.



“The success is based on our sustained quality strategy and the strong position on the German home market. Last year, we developed into a complete service provider offering the entire range of products in outdoor advertising. The positive development dynamics will continue also in 2008, both for the national as well as the international side of the business”, said Daniel Wall, Chairman of the Wall AG Board.



Key-Facts for the Wall-Group:



  • International street furniture and outdoor advertising company in six countries and more than 50 metropolises and big cities, i.a. in Berlin, Boston, Budapest, Düsseldorf, Istanbul and Sofia


  • Innovative street furniture with top quality design,
    26 different design lines


  • Tailor-made solutions
    created by our own research and development centre


  • Premium quality level through own production, maintenance and cleaning service


  • Intelligent outdoor advertising on 52,000 highly attractive poster locations and in 3,400 transport vehicles, such as trams, buses, underground trains and trucks


  • High marketing competence through national and international sales teams in 10 sales offices


  • National marketing portfolio in Germany: 26 major cities, AirportNet, ShoppingNet, Leipzig Central Station, Berlinale film festival, bluespot, RollAd on highways and transport media in Berlin incl. all underground stations


  • Medium-sized company run by the family as majority owner, sales in 2007: € 152.7 mill., employees: 652

Wall AG
Beate Stoffers
Press Officer


phone: 030-33899-381
fax: 030-33899-168
mobile: 0170 781 53 06
e-mail: presse@wall.de

Press

Contact

Questions about Wall GmbH?

Frauke Bank

Head of Corporate Communication
Press Officer



Tel.: +49 30 33899-381
Fax: +49 30 33899-168

presse@wall.de

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